16 Oct

Master Products and PreRoll-Er Unite to Power the Next Generation of Pre-Roll Production Worldwide

A new partnership is setting the stage for global growth in pre-roll automation.

European post-harvest technology leader Master Products has joined forces with PreRoll-Er, North America’s top name in pre-roll and packaging automation, to bring medical-grade, FDA-approved equipment and world-class service to cannabis producers across Europe, South America, and beyond.

A Global Partnership for a Growing Industry

PreRoll-Er is recognized as the market leader in automated pre-roll production, designing advanced machinery that fills, packs, and labels pre-rolls with perfect consistency.

Built in Canada and the United States, these machines are trusted by top cannabis producers for their reliability, precision, and compliance — three essentials for modern, large-scale production.

Master Products, based in Barcelona, is known throughout Europe for its post-harvest and automation expertise, delivering high-quality equipment and hands-on customer support. Together, the two companies are creating a stronger, faster, and more connected production network for cannabis manufacturers worldwide.

Why This Partnership Matters

The pre-roll category is one of the fastest-growing segments in the cannabis industry. Many operators outside North America have struggled with slow shipping times, limited technical service, and lack of access to reliable automation.

This partnership changes that, making world-class automation accessible, affordable, and locally supported.

Through this collaboration, producers can now benefit from:

  • Medical-grade equipment built to last a lifetime
  • FDA-approved, fully compliant systems
  • Local service, training, and post-sales support
  • Faster global shipping and installation
  • Complete automation from filling to packaging

The Road To Success by PreRoll-Er

Through our Road to Success program, we help brands scale with custom automation roadmaps that grow with them. Partnering with Master Products expands that vision, allowing us to offer more machines, more solutions, and a true one-stop-shop experience for every stage of pre-roll and post-harvest production.

This collaboration represents a major step in both companies’ shared mission to make automation easier and more accessible across the cannabis industry. With manufacturing in North America and service centers expanding throughout Europe, Africa and South America, PreRoll-Er and Master Products are connecting innovation with the people who need it most.

About PreRoll-Er

PreRoll-Er is a North American leader in pre-roll and packaging automation, offering over 27 machine models designed for precision, reliability, and scalability. Built with medical-grade components and FDA-approved materials, PreRoll-Er helps producers streamline operations while maintaining quality and compliance standards.

About Master Products

Founded in Barcelona, Master Products is a European leader in post-harvest and automation technology. Known for innovation, customer care, and international logistics, Master Products supports cannabis producers throughout Europe, South America, and beyond.

Together, Master Products and PreRoll-Er are building a smarter, faster, and more connected future for cannabis production worldwide.

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